Tangent Tacos Logo Design

Tangent Tacos is a local restaurant in Elon, North Carolina. It’s incredibly popular among the college population, but their brand design needed some re-vamping.

My main goal was to redesign the Tangent logo and then conceptualize how else the design could be used throughout the restaurant. After much trial and error, I landed on this simplistic, yet effective logo that still matches the energy of the restaurant now, but elevates the overall brand design.

See my process.

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